Euveka’s shape-shifting robotic mannequin could streamline the fashion and wearable industries

Euveka launched their shape shifting mannequins at CES this year. Could be the long awaited fit answer for the design room.

Original article on TechCrunch

Jessica CouchJanuary 10, 2018 Comment

Futuristic ‘Fitting Room’ Captures 15,000 Measurements To Create Perfect Bespoke Clothing

Suit that extracts measurements...seems legit.

bespokeJessica CouchJanuary 8, 2018bespoke, custom, fashion, fashion techComment

Invincible x adidas FutureCraft 4D Launching March 2018

Invincible x adidas FutureCraft 4D will release during March 2018 at select adidas Consortium retailers and will be a limited release.

Jessica CouchJanuary 5, 2018Comment

“HIGH-TOUCH” FASHION INDUSTRY SEES ADVENT OF AR TECHNOLOGIES

The traditionally “high-touch” fashion industry is among the latest to embrace augmented reality, with the advent of Code and Craft’s new AR Product Catalog tool.

Jessica CouchJanuary 5, 2018ar, vr, code and craft, fashion, fashion techComment

Size does matter: Plus-size fashion gains momentum in 2017

Jessica CouchJanuary 5, 2018Comment

How To Ride the Customization Wave

Custom: The New/Old Luxury for fashion and apparel

#customization #custom #fashion #fashiontech #fittech #fit

Jessica CouchJanuary 5, 2018Comment

Amazon’s Virtual Mirror Could Let You Try On Clothes Before Buying

Amazon has patented a mirror that would enable users to try on clothes virtually.

Jessica CouchJanuary 5, 2018amazon, try-on, virtual, digital, fit technologyComment

Is Fit A Social Justice Issue?

Fit is a social justice issue centered around representation!

Jessica CouchSeptember 20, 2017body type, body positive, social justice, culture appropriation, chromat, nyfw, fashion fit, fashion shoppingComment

The Shape Factor: How 1 post about body shape got 58K views

1 simple blog post about body shape got 58k views and completely shaped the view on fit technology.

Jessica CouchSeptember 6, 2017Comment

4 Easy Fit Technology Upgrades

Fit isn't always about complicated technology and in-store hardware. 4 simple online adjustments can thoroughly enhance fit perception online!

Jessica CouchSeptember 2, 2017fit\, fit, online shopping, ecommerceComment

B2B Email Marketing Hacks! Shorter, Customized Engagement

Email engagement does not have to be below 2%, keeping your emails short, sweet and useful are a quick and easy way to drive engagement.

Louis Vuitton + Supreme : Fashion's Most Authentic Collaboration

Louis Vuitton didn't buy Supreme.. but what does a collaboration like this really mean for the future of fashion and streetwear collabs.

Jessica CouchFebruary 13, 2017louis vuitton, supreme, fashion, collaboration, louis vuitton acquires supremeComment

Virgil Abloh's Columbia University Lecture

Virgil Abloh gave a lecture on Monday February 8th 2017 at Columbia University. Check out the lecture here.

Jessica CouchFebruary 8, 2017off-white, virgil abloh, kanye west, art, fashion, the creativeComment

How 3D + 3D Body Scanning Can Be Integrated into Your Business… Flawlessly

3D is the wave... make sure you stay afloat on how it can help your business!

Good Grief: The Secret to the Super Successful Kardashian Denim Line isn’t Just in the Name Behind the Brand

How Good American partnered with Khloe Kardashian to do what was needed in the denim industry.

Jessica CouchDecember 12, 2016Comment

Back to The Future: How the 1980’s Private Label boom can help retailers today

The private label boom in the lat 1980's was mainly responsible for building our modern day retail giants. So what can retailers learn from the past to take them into the future successfully?